Everyone has the right to express their opinion about your brand. It is even stated in the law about human rights. However, boundaries need to be respected. Some of the negative content online are illegal. It either uses defamatory language or shows false information. Depending on the extent of your problem, here are some things you can do to help boost your online...

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Online reputation management is important for directors of companies, executives and businessmen because people look you up to Google and the social media to see your track record. Your online presence, as well as your company’s, determines whether you get the deal or not. Any CEO or executive position employee is aware that their reputation matters. They must be aware every time they...

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Once you establish a company, branding is one of the most important things you can do. “Making a name for yourself” is more than a few billboards and commercials; you must build up a reputation. The main source of information now is searching for the company’s online presence. If they don’t have a presence, or you can tell they set up their profiles...

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It’s not a secret that unsatisfied customers prefer to share their complaints with others. Word-of-mouth has always been a threat to your brand and reputation, but, with roughly 2.27 billion users on the internet, the damage caused by word-of-mouth is in a whole new level. Users can spread negative comments in just a few seconds with minimal effort. With social media sites, such...

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